What Is Consumer Buying Behaviour (4K)
"Was this worth it?" (This is where brand loyalty is born—or lost). 3. Types of Buying Behavior Not all purchases are created equal:
We are social creatures. Recommendations from friends, family opinions, and "social proof" from influencers often dictate our choices. what is consumer buying behaviour
Low-cost, everyday items (like gum or milk). Little thought involved. "Was this worth it
Your values, basic perceptions, and even the community you grew up in play a massive role. (e.g., The shift toward sustainability in Western markets). what is consumer buying behaviour
