The official music video for "Bad and Boujee" by Migos featuring Lil Uzi Vert , directed by Daps , was released on October 31, 2016. The visual serves as a literal interpretation of the song's title, featuring high-fashion models in "regular" everyday environments to create a sharp juxtaposition. Video Highlights and Concept
The video has amassed over on YouTube as of early 2025. It became a major cultural moment, fueling the "raindrop, drop top" viral memes and establishing the "triplet flow" as a mainstream staple. Critics have noted the video for evolving hip-hop imagery by presenting women in high-fashion, confident roles rather than standard objectified tropes. migos_bad_and_boujee_ft_lil_uzi_vert_official_v...
The video features the debut of rapper and model Rubi Rose as the lead. Rappers and OG Maco make cameo appearances. The official music video for "Bad and Boujee"