The video is distinct for its focus on choreography over traditional narrative, utilizing high-contrast settings to highlight the performance.
The performance alternates between an abandoned airstrip taxiway and a damp warehouse with a white LED screen. LISA - 'MONEY' EXCLUSIVE PERFORMANCE VIDEO
The LISA - 'MONEY' Exclusive Performance Video is a landmark in K-pop history, serving as the first K-pop solo track to surpass one billion streams on Spotify and reaching over one billion views on YouTube. Directed by Lee Sang-yoon, the visual was released on September 24, 2021, and became a global phenomenon largely due to its viral "Money" dance challenge on social media. Video Production & Visuals The video is distinct for its focus on
A neon red billboard featuring a P.T. Barnum quote—"Money is a terrible master but an excellent servant"—serves as a primary backdrop. Directed by Lee Sang-yoon, the visual was released
Lisa transitions from a khaki-colored ensemble with a green Celine chest piece to a checkered crop top and fur boots. Choreography Analysis