: The entire MV is a study of the color red. It contrasts deep, impactful red-and-leather outfits with softer, feminine pastel looks to showcase the group's versatility.
IZ*ONE's debut music video, , released on October 29, 2018, served as a sophisticated introduction to the group's signature "elegant" concept. Directed by VM Project Architecture , the video's aesthetic is heavily driven by the color red, symbolizing the members' passion and the "rosy life" they promise to share with fans. Visual & Conceptual Themes : The entire MV is a study of the color red
: The video balances tight close-ups that highlight the members' individual visuals with expansive choreography shots. Musical Composition Directed by VM Project Architecture , the video's
: Departing from typical high-energy or "cute" rookie concepts, the MV utilizes a refined, classy atmosphere often compared to "rich heiresses" or floral imagery. Directed by VM Project Architecture