The feature title refers to a prominent study conducted by researchers at the MIT Media Lab exploring the relationship between AI social behaviors and human trust. The Core Finding: Social Cues Build Trust
: Participants' perceptions changed significantly when the "wake word" was switched from a personified name ("Hey Alexa") to a brand name ("Hey Amazon"). “Hey, Alexa! Are you trustworthy?
: Devices are always active in a low-power state to detect wake words, though they do not continuously record everything. The feature title refers to a prominent study
: Devices with high social abilities actually encouraged families to interact more with each other —leading to more laughing and side conversations during use. : Devices with high social abilities actually encouraged
: False triggers can lead to recordings being stored without the user's explicit intent. Managing Trust and Security “Hey, Alexa! Are you trustworthy?” | MIT News
: Researchers warned that personifying AI can be misleading, as it may mask the fact that a large corporation is the one actually collecting and accessing user data . Practical Privacy Context