[french Connection] Casting Goes Hard French We... Now

The fashion brand French Connection is known for campaigns that emphasize individuality and "fearless" storytelling: The French Connection (1971) - Casting the Film

: The casting was rooted in realism; the lead characters were based on real detectives Eddie Egan and Sonny Grosso, who both appeared in the film—Egan even had a speaking role. Provocative Brand Campaigns: "Be The Story" & "French We" [French Connection] Casting goes hard FRENCH WE...

In cinema, "casting goes hard" refers to the legendary, almost accidental assembly of the film's lead talent: The fashion brand French Connection is known for