The video stars Ed Sheeran and actress Zoey Deutch as childhood friends who reunite during a ski trip. The storyline follows their evolving relationship, moving from group activities with friends to intimate moments in a snow-covered cabin. Key visual motifs include:
: The snowy landscape of the Hintertux Glacier emphasizes the cozy, "winter wonderland" romanticism of the song. ed_sheeran_perfect_official_music_video
The official music video for "Perfect" by Ed Sheeran , released on November 9, 2017, is a cinematic romantic ballad that serves as a cornerstone of his third studio album, ÷ (Divide) . Directed by Jason Koenig, the video was filmed on the Hintertux Glacier in Austria, providing a breathtaking alpine backdrop for its narrative of rekindled love. Narrative and Visual Theme The video stars Ed Sheeran and actress Zoey
: The narrative mirrors the song's lyrics, which Sheeran wrote about his real-life wife, Cherry Seaborn, whom he had known since school. Musical Context and Inspiration The official music video for "Perfect" by Ed
: Scenes of the pair dancing in the dark and sharing a pizza in a cabin highlight the "perfect" nature of their connection.
The "Perfect" music video became a massive global success, contributing to the song reaching number one in the UK, the US, and sixteen other countries. Ed Sheeran - Perfect (Official Music Video)