: By taking strong stances, you attract high-quality customers who brag about buying from you while repelling those who aren't a fit.
is a marketing book by Ben Settle that explores "troll marketing" as a strategy to build authority, polarize audiences, and drive sales. Unlike standard online trolling, Settle's method is a calculated business tactic designed to eliminate indifference and create a dedicated following. Core Philosophy of Copy Troll Ben Settle Copy Troll pdf
: Never engage one-on-one with a troll unless they have a larger audience than you. Even then, engage through your own media platform to profit from the interaction. : By taking strong stances, you attract high-quality