The rebranding had a significant impact on several key business lines:
The transition of into Airbus was not a traditional external acquisition, but rather a strategic internal consolidation within the European Aeronautic Defence and Space Company (EADS) . airbus buys astrium
As part of this reorganization, Astrium was merged with the group's other defense and military aircraft units (Cassidian and Airbus Military). Strategic Rationale The rebranding had a significant impact on several