: Ensure the error page uses the same typography and color palette as the rest of the site so users don't feel like they've left the application. Standard 404 Page Best Practices
: Show "Recommended Files" or "Recently Trending Public Files" to encourage the user to stay on the site rather than bouncing. 404 Page - AceFile
: Use clever copy that acknowledges the file-sharing context. For example, "It looks like this file has been deleted, expired, or was never here to begin with". : Ensure the error page uses the same